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White Papers/Articles

In this section, you will find both business and technical white papers and articles on topics such as “The New Science of Sales Force Productivity" to “I Didn’t Know”, and much more. These white papers and articles provide an in-depth overview of LucidEra's technology and perspectives how on-demand business analytics can be used to drive operational excellence and bottom-line performance.

LucidEra White Papers:

• The Three Things you Need to Know About your Sales Pipeline (but CRM can't tell you)*
• Maximizing the Value of Salesforce.com by Leveraging SaaS Business Intelligence and Analytics*
• Is Your Sales Pipeline Fact, Fiction, or Fantasy?*
• Sales Management 2.0: Metrics Not Hunches*
• Salesforce.com Acceleration with Sales Analytics*

3rd Party White Papers & Articles

• Sales 2.0 Chapter Excerpts: Applying Business Intelligence to Sales*
• The New Science of Sales Force Productivity*
• The 7 Habits of Highly Successful On-Demand Companies
• Accelerating Analytics Success With On Demand
• "I Didn't Know" is No Excuse in Business
• The Shift to On-Demand Business Intelligence
• Analyst Review of LucidEra for Salesforce.com
• Sales 2.0 White Paper: Part I*
• Sales 2.0 White Paper: Part II*

Video Resources

• LucidEra on how to Boost Sales via Analytics (video)
• How Analytics Accelerate the Sales Process (video)
• CRM Analytics and Productivity Part II (video)
• CRM Analytics and Productivity Part I (video)
• How Does Business Intelligence Improve the Sales Process? (video)

* Registration Required