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What are your top and bottom performing vertical markets by account? |
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How is the sales pipeline split by new vs. repeat customers? |
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What is the likelihood to close based on new vs. repeat win-rate? |
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How do your sales reps and regions compare on key metrics such as average deal size? |
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Do you have deals in later stages but not forecasted and deals in earlier stages expected to close soon? What % of pipeline are such deals? |
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How is the quality of your data and what key information is missing to help make reliable decisions? |
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Which sales reps are most effective competing against your top competitors? |
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Which deals are likely stuck in your pipeline? |
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Which lead sources are generating the most pipeline and what is the quality of that pipeline? |