New Twists Causing a Business Intelligence Boom
Part Two of the CRMBuyer BI Boom Series was published on Monday. The article begins with this strong introduction:
“The new, agile players in the business intelligence market are breaking out the bag of tricks to challenge the dominance of established firms. Among the advances they are pushing are on-demand software, visual reporting and ease of use that cuts business users’ reliance on IT assistance.”
The innovation that SaaS is delivering within the IT industry was also highlighted this week by the good folks at McKinsey & Co. As Abhijit Dubey, associate principal for McKinsey, told attendees at the Interop conference in Las Vegas: “The stakes are very high!”
Some of the key points from the McKinsey survey:
- Companies deploying traditional software spend 60 to 70 cents of every dollar invested on software over a five-year period on the underlying platform driving the applications. For users of SaaS, that amount drops to 20 to 30 cents on the dollar.
- A SaaS deployment holds the potential of significantly higher platform productivity and faster time from creation of a service to actual consumption by the end user.
posted by Darren Cunningham at 9:36 am

Ken Rudin is the CEO of LucidEra. He co-founded the on-demand business intelligence company in 2005. Ken is a veteran of the rapidly growing software as a service industry with over 7 years of experience as an executive with leading on-demand software vendors. These include roles at Salesforce.com, at Netsuite (as an advisor), and at Siebel's on-demand division.
Darren Cunningham is the Director of Product Marketing at LucidEra. Prior to joining LucidEra he was the Category Director for salesforce.com AppExchange Analytics and Data Management. Before joining the on-demand world, he spent over 7 years at Business Objects.
Nate Bride is a Senior Account Executive at LucidEra. Nate has over 14 years experience in building, training, and running sales teams. Most recently, Nate was the VP of Sales at Abso, a leading provider of talent management solutions. Prior to Abso, Nate ran Sales Effectiveness at Salesforce.com. Nate is married with two young daughters and lives one hour from Lake Tahoe.
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