Business Intelligence Techno Babble
George Carlin knows “the downside of upgrading,” according to his Ode to the Modern Man, so when I saw the headline of this Business Intelligence Network article by Cindi Howson, I naturally thought of him: Techno Babble: Components of a Business Intelligence Architecture.
From data marts, to operational reporting, to ETL, ELT, EIM and MDM, it’s fair to say that the article lives up to its name. As usual Cindi has written a comprehensive article (this is actually an excerpt from her latest book) on the underlying architecture of a BI deployment. After provides a detailed answer to the question of ”Why Bother with a Data Warehouse at All?” she briefly mentions the software-as-a-service model. Her summary is as follows:
“In a SaaS model, BI deployment gets even simpler as customers simply subscribe to a solution. A third-party vendor hosts the technical infrastructure that customers then access via the Web.”
Simple to set up. Simple to use. Simple to buy. Sounds good to me!
posted by Darren Cunningham at 3:07 pm
Ken Rudin is the VP of Market Development at LucidEra. He co-founded the on-demand business intelligence company in 2005. Ken is a veteran of the rapidly growing software as a service industry with over 7 years of experience as an executive with leading on-demand software vendors. These include roles at Salesforce.com, at Netsuite (as an advisor), and at Siebel's on-demand division.
Darren Cunningham is the Director of Product Marketing at LucidEra. Prior to joining LucidEra he was the Category Director for salesforce.com AppExchange Analytics and Data Management. Before joining the on-demand world, he spent over 7 years at Business Objects.
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