KEEP IT SIMPLE
Archive for March, 2008
How Does Business Intelligence Improve the Sales Process?
LucidEra’s CEO Ken Rudin was asked this question by AllBusiness.com’s Sales Advisor Keith Rosen. Check out the 2 minute video here.
On-Demand BI Curious?
Software-as-a-service (SaaS) business intelligence got a lot of attention last week over at CIO.com. If the concept of business analytics being delivered as an on-demand service is still foreign to you, or if you’re simply on-demand BI curious, be sure to check out this article, Business Intelligence and On-Demand: The Perfect Marriage? Thomas Wailgum reviews […]
The Week that Was on Keep it Simple
It’s Friday and I’m sitting at the top of the leader board in my NCAA basketball pool. I know, I’m shocked too. The best part of it is that Lance Walter from Pentaho is down in the basement with a couple of the Performance Guys. Too bad I picked Georgetown to make it to the final. At […]
Salesforce.com Live in Santa Clara
Just a quick heads up that LucidEra will be sponsoring and presenting at next week’s Salesforce.com City Tour in Santa Clara. There’s a High Tech Seminar at 12pm and cocktails at 5pm, so be sure to come early and stay late! These are great events to pick up some CRM best practices, meet AppExchange partners, and network with Salesforce […]
Hitting “21″ in your Sales Pipeline
I was just in Las Vegas for Selling Power Magazine’s sales conference. My trip to “Sin City” got me thinking about real gambling…hoping that your deals will close!
It would be nice to know the odds of every deal and double down on the deals that you knew would close. In essence, this is how MIT (and […]
LucidEra Wins 2008 Beagle Research CRM WizKids Award
We’re excited to announce that LucidEra has been honored with the prestigious 2008 CRM WizKids Award. Be sure to check out the VerticalResponse and LucidEra case study.
Here’s a an overview of the WizKids Awards awards on the Beagle Research blog and a few write-ups about this year’s winners here and here. Here’s our announcement:
LucidEra, the leading provider of simple-to-set-up and simple-to-use […]
Death of the Software Suite?
The discussion continues. Michael Braun, CEO of Intaact, has followed up on the Sandhill.com webinar we did together in December with an opinion piece called The Application Software Suite is Yesterday’s News. His list of best-of-breed advantages is spot on:
Faster and better decision process
Faster and better implementations
Better function, expertise and support
Simplified Switching Process
Business Intelligence Techno Babble
George Carlin knows “the downside of upgrading,” according to his Ode to the Modern Man, so when I saw the headline of this Business Intelligence Network article by Cindi Howson, I naturally thought of him: Techno Babble: Components of a Business Intelligence Architecture.
From data marts, to operational reporting, to ETL, ELT, EIM and MDM, it’s fair to […]
Keep it Simple Week in Review
What was I thinking? George Mason, Kent State, Oral Roberts, Cornell, and West Virginia have all let me down so far in my NCAA basketball pool! What can I say? I love the underdog! And when I made my picks (in all of 10 minutes), I was obviously still inspired by this quote in a Gartner […]
Sales Pipeline Fact, Fiction, or Fantasy Webinar and Whitepaper
We had a fantastic turnout for last week’s webinar with Selling Power on the topic of sales analytics best practices. Clearly this is a hot topic as more and more sales managers look to metrics, not hunches to accelerate sales performance and maximize revenue growth. If you missed the webinar or are interested in the whitepaper, you can find them […]
Ken Rudin is the CEO of LucidEra. He co-founded the on-demand business intelligence company in 2005. Ken is a veteran of the rapidly growing software as a service industry with over 7 years of experience as an executive with leading on-demand software vendors. These include roles at Salesforce.com, at Netsuite (as an advisor), and at Siebel's on-demand division.
Darren Cunningham is the Director of Product Marketing at LucidEra. Prior to joining LucidEra he was the Category Director for salesforce.com AppExchange Analytics and Data Management. Before joining the on-demand world, he spent over 7 years at Business Objects.
Nate Bride is a Senior Account Executive at LucidEra. Nate has over 14 years experience in building, training, and running sales teams. Most recently, Nate was the VP of Sales at Abso, a leading provider of talent management solutions. Prior to Abso, Nate ran Sales Effectiveness at Salesforce.com. Nate is married with two young daughters and lives one hour from Lake Tahoe.