KEEP IT SIMPLE
Archive for July, 2007
Platform-as-a-Service Getting Attention
David Linthicum posted a good overview today on the shift from applications on-demand to development and enterprise architecture. He states that:
“…many of the same benefits realized when leveraging on-demand applications are just as apparent, perhaps more so, when considering platform and architecture. Benefits such as shared services and processes, shared design and architecture patterns, and […]
Business Visibility: Your 4 Alternatives
Here’s an interesting paper that outlines the alternatives you have when it comes to getting answers to your business questions:
Ignore the data and just guess
Continue to cut and paste data
Deploy an expensive BI solution
Get business visibility on demand
Download the paper here.
Which approach to you think makes the most sense for your business? Feel free to […]
Integration, Simplicity, and On Demand
A couple of years ago Timo Elliott and I wrote two articles that were published in DM Review. One was on the need for trusted information in business intelligence and the other was on the need for simplicity.
The goal of the first article was to highlight the importance of the right infrastructure to successful business intelligence and […]
Access or Access?
Yesterday a friend of mine in the finance department of a large tech company in the Bay Area explained to me his manual process for doing analysis in Excel. He basically does daily extracts from either his business intelligence tool or the ERP system directly and pulls data into his own Microsoft Access database. Once the data’s in Access […]
LucidEra’s RSS Feed is Back Up and Running
Quite a few people have noticed that over the last week our RSS feed was down. Well I’m happy to say that we’re back up and running. Click here if you’d like to subscibe.
And while I’ve got your attention, here’s a nice write-up about today’s LucidSnapshot announcement from StartupSquad. I love the last quote, “All above aside, […]
Dynamic Snapshots of Business Performance
Today LucidEra announced that LucidSnapshots will be available in the Summer ‘07 release of our Forecast-to-Billing Analysis application. This will be our 2nd major release in 4 months and a major step forward for on-demand analytics.
“With this release, LucidEra is adding another layer of value to their existing Forecast-to-Billing solution by enabling employees to apply […]
Taking on Business Intelligence (Part 2)
The rest of Ken’s interview with Sramana Mitra is now available on her strategy blog:
Post 5: The LucidEra value proposition
Post 6: Early customer success
Post 7: Where are we today
Post 8: Key learnings so far
The final post also refers back to the And the Walls Came Down post from this blog last year. If you haven’t read […]
Complete Reporting and Analysis for salesforce.com Customers
At the end of June salesforce.com announced that LucidEra is the first company on the AppExchange to introduce a revolutionary reporting and analysis user interface that eliminates any distinction between creating and viewing a report. You can read the press release here. George Hu’s quote sums up the opportunity for Salesforce customers well:
“Rapid adoption of on-demand […]
Taking on Business Intelligence
Ken was featured in a series of posts on this week by Sramana Mitra on her strategy blog.
Post 1: Ken’s background
Post 2: Getting on-demand religion
Post 3: The LucidEra “ah ha” moment
Post 4: The market landscape
There are more posts coming from Sramana’s interview that I think you’ll find interesting. Stay tuned.
On-Demand BI SIG Presentation
Last night Ken and I presented at the Business Intelligence SIG. Thanks to Paul O’Rorke and Richard Taylor for the opportunity. There was clearly a lot of interest in software-as-a-service and the shift to on-demand in the BI market.
The net of my message is that there are 5 primary drivers of on-demand BI:
5) “Date a […]


Ken Rudin is the CEO of LucidEra. He co-founded the on-demand business intelligence company in 2005. Ken is a veteran of the rapidly growing software as a service industry with over 7 years of experience as an executive with leading on-demand software vendors. These include roles at Salesforce.com, at Netsuite (as an advisor), and at Siebel's on-demand division.
Darren Cunningham is the Director of Product Marketing at LucidEra. Prior to joining LucidEra he was the Category Director for salesforce.com AppExchange Analytics and Data Management. Before joining the on-demand world, he spent over 7 years at Business Objects.
Nate Bride is a Senior Account Executive at LucidEra. Nate has over 14 years experience in building, training, and running sales teams. Most recently, Nate was the VP of Sales at Abso, a leading provider of talent management solutions. Prior to Abso, Nate ran Sales Effectiveness at Salesforce.com. Nate is married with two young daughters and lives one hour from Lake Tahoe.